Privacy Policy

1. Who We Are

Be Unforgettable ("we", "us", "our") operates the website beunforgettable.me & associated services including The Human Edge Index™ assessment & the Be Unforgettable program. We are committed to protecting your personal data & your right to privacy.

2. Information We Collect

We collect information that you voluntarily provide to us when you:

• Create an account (name, email address, password)
• Complete The Human Edge Index™ assessment (behavioral profile responses & scores)
• Use the Coach James feature (message content)
• Submit journal entries within the program
• Make a payment (processed securely via Stripe — we do not store card details)
• Contact us or subscribe to communications

We also automatically collect certain technical data including browser type, device information, IP address, & usage analytics to improve our service.

3. How We Use Your Information

• To provide & personalize the Be Unforgettable program experience
• To generate your behavioral profile & track your progress
• To deliver coaching responses
• To process payments & manage your subscription
• To send program updates, nudges, & relevant communications
• To improve our services & develop new features
• To comply with legal obligations

4. Data Sharing

We do not sell your personal data. We may share information with:

• Service providers — hosting, payment processing (Stripe), & analytics tools that help us operate the platform
• Legal requirements — if required by law, regulation, or legal process
• Business transfers — in connection with a merger, acquisition, or sale of assets

5. Data Security

We implement appropriate technical & organizational measures to protect your data, including encryption in transit & at rest, secure authentication, & row-level security on our database. However, no electronic transmission or storage method is 100% secure.

6. Data Retention

We retain your personal data for as long as your account is active or as needed to provide you services. You may request deletion of your account & associated data at any time by contacting us.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Object to or restrict processing of your data
• Data portability
• Withdraw consent at any time

8. Cookies

We use essential cookies to maintain your session & preferences. We may use analytics cookies to understand how visitors use our site. You can control cookie preferences through your browser settings.

9. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites & encourage you to read their privacy policies.

10. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal data from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us: